5/20/2023 0 Comments Make it stick heathOften mentioned in the same breath with absolute bestsellers like The Tipping Point or Built To Last, it describes a simple way of getting others to pay attention to your ideas.Ĭhip and Dan found six simple traits all sticky ideas share. Made To Stick was their first book, which ended up being translated into 25 languages. Of course, write a book about business! They’ve done just that. If you had a brother and you both taught business at two of the most prestigious schools of the country, what would you do? Like Chip and Dan Heath, who both turned out to thrive in an academic environment, ending up teaching at Stanford Graduate School of Business and Duke University, respectively. Some siblings just play extraordinarily well together. Listen to the audio of this summary with a free reading.fm account*:
0 Comments
Leave a Reply. |